
ALO
Subject line
It’s here: The ALO Gift Guide
What it is doing
This email uses a single hero image that acts as the entire email body, including all calls to action and product displays. This approach simplifies coding but makes the email inaccessible to screen readers and users with images turned off, and prevents text selection or dynamic content. The footer is minimal, containing only copyright, unsubscribe, and address information.
Worth stealing
The entire email content, including all product displays and calls to action, is embedded within a single hero image, making it visually striking but functionally limited.
Attributes
In the library
