Two email companies built to scale. Six billion emails sent. 30,000 customers served. Now we're building the future of email.
We've spent the last ten years building email platforms that marketers love and developers trust. SmartrMail grew to 12,000 customers, powered $425M in customer revenue, and sent over 6 billion emails before being acquired in 2022. Sendicate pioneered the modern design-led newsletter and attracted 28,000 users. Bluethumb became Australia's largest online art marketplace selling over $100M of original art online.
Through all of it, we kept running into the same problem: email marketing is still painfully slow. Campaign creation, segmentation, testing, optimization. Every step demands manual effort that AI should be handling. The tools improved around the edges, but the core workflow stayed stuck in 2015.
So we built nitrosend. Not an ESP with AI features bolted on. An AI that does your email marketing. You talk to it through Claude, ChatGPT, Cursor or any MCP-compatible agent. It writes, designs, segments, tests, sends and learns. And it gets better with every campaign.
If you have questions, want to chat, or just want to say hello, reach us at [email protected].
"Help builders move faster. Email should take minutes, not months."Our mission
I really don't know why we love email so much.
Between us we've built two email platforms, sent over 6 billion emails, and scale three technology companies. We've been on both sides of the email stack. This is a tool we initially started for ourselves. We needed this, and it turns out other people wanted it too. So we're building it.
Between the three founders: two email platforms built to scale (one acquired), Australia's largest art marketplace, and one of the world's largest free book websites.
AI-native email marketing platform. Built MCP-first. Control your entire email stack from Claude, ChatGPT, Cursor, or any AI agent.
A 59,000-word open-source guide compiled from 908 sources. Installs as a Claude skill. Turns any AI agent into an email marketing expert.
One of the world's largest free book websites. Over one million members. Independent authors reach readers directly.
Australia's largest online art marketplace. 23K+ artists, 100K+ collectors, $100M+ in artwork sold.
AI email and SMS marketing for Shopify merchants. 12K customers, $350M+ merchant revenue driven, 6B+ emails sent. Acquired by Relay Commerce 2022.
First modern design-led newsletter platform. 28,000 users. Influenced a generation of newsletter tools.