Blackmores Sydney Running Festival
Subject line
2019 Blackmores Sydney Running Festival Marathon & Half Marathon training programs kick off TODAY!!!
What it is doing
This email uses a simple, single-column layout with a clear hero image and two prominent CTAs. The design effectively uses brand colours and a large, readable font for headings to draw attention to key information and calls to action. The structure is very linear, guiding the user from the announcement to the registration.
Worth stealing
The email effectively uses urgency in both the subject line and body copy to drive immediate action for training program downloads and event registration.
Attributes
promotionalsportsbold graphicsingle columnacquisitionurgentshortAU
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