Coles at Flybuys
Subject line
[NAME], shop and score $50 off your shop!
What it is doing
This email uses a two-column layout for the main offer choice, which is a good way to present two distinct options clearly. The progress tracker for the weekly spend is a simple but effective visual element. The extensive terms and conditions are placed below the fold but are still quite prominent.
Worth stealing
The email effectively uses a progress tracker to show the customer's weekly spend status for a multi-week offer, encouraging continued engagement.
Attributes
promotionalgroceryutilitariansingle columnretentioninstructionallongAU
In the library