Email for Shopify stores

Set up your Shopify store’s email in one prompt.

Draft your five core email flows in Claude or ChatGPT, then review them before they go live.

Your store URL

Then paste it into Claude or ChatGPT.Add the Shopify app

Scripting is off in this browser, so the button cannot copy. Select this prompt, copy it, and swap in your own site.

Use Nitrosend to set up the email basics for my Shopify store: [your store URL]

Read https://nitrosend.com/skills/shopify.md and follow it step by step.

1. Connect Nitrosend and my Shopify store.
2. Check what I already have, then build what is missing as drafts: abandoned cart, welcome, post-purchase, browse abandonment and win-back.
3. Send me a test of every email.
4. Ask me before anything goes live, before you change DNS and before you import contacts.

Use Nitrosend to set up the email basics for my Shopify store: Your store URL

Read https://nitrosend.com/skills/shopify.md and follow it step by step.

1. Connect Nitrosend and my Shopify store.
2. Check what I already have, then build what is missing as drafts: abandoned cart, welcome, post-purchase, browse abandonment and win-back.
3. Send me a test of every email.
4. Ask me before anything goes live, before you change DNS and before you import contacts.

Paste it into Claude, ChatGPT, Cursor or Codex.On your phone? Email it to yourself

Set up these five email flows.

Start with these five flows, in this order. Already have a welcome email? Your agent checks what exists and builds only what is missing.

01
Abandoned cart
Bring back people who started checkout and left.
1. Starts whenA checkout is started and no order follows
2. Wait1 to 4 hours
3. Email1 to 4 hoursA plain reminder with the cart. No discount.
4. WaitUntil 24 hours
5. EmailUntil 24 hoursAnswer the usual objections: shipping, returns, sizing.
6. WaitUntil 48 hours
7. EmailUntil 48 hoursA small incentive, first-time buyers only.
8. Stops whenThey order
$6.77revenue per recipient, industry average
1 hour
FIELD NOTES
Still in your cart
Still thinking
it over?
Your cart is saved. Pick up where you left off.
The Everyday OvershirtOlive · Medium · Qty 1
Return to your cart
24 hours
FIELD NOTES
Before you decide
A few things
people ask.
Free returns for 30 days
Ships in two days from our studio
Runs true to size
See the size guide
48 hours
FIELD NOTES
Your first order
10% off, on us.
Use FIRST10 at checkout. Yours until Sunday night.
Finish your order
02
Welcome
Turn a new subscriber into a first order.
1. Starts whenSomeone subscribes
2. EmailRight awayDeliver what the form promised. Ask one question.
3. Wait2 days
4. Email2 daysYour story.
5. Wait2 days
6. Email2 daysProof from real customers.
7. Wait3 days
8. Email3 daysBest sellers, matched to their answer.
9. Stops whenThey order, then post-purchase takes over
$5.75revenue per recipient, industry average
Right away
FIELD NOTES
Welcome
Good to have
you here.
Here’s 10% off your first order, and what to expect from us.
Start with the best sellers
Day 2
FIELD NOTES
Our story
Why we make
things slowly.
Small runs, good cloth, and a shop you can walk into.
Read our story
Day 4
FIELD NOTES
What people keep
The ones that
get worn out.
“Three winters in and still my favorite.”
“Bought one, came back for two more.”
See the favorites
03
Post-purchase
Confirm the order, then earn the second one.
1. Starts whenAn order is paid
2. EmailRight awayOrder confirmation. No promotion.
3. Wait2 to 3 days
4. Email2 to 3 daysShipping and care tips.
5. WaitUntil day 10
6. EmailUntil day 10Ask for a review.
7. WaitUntil day 30
8. EmailUntil day 30A cross-sell or a replenishment reminder.
9. Stops whenA new order restarts it
$1.80revenue per recipient, industry average
Right away
FIELD NOTES
Order #1048
Thanks for
your order.
We’ll email you when it’s on its way.
The Everyday Overshirt
$128.00
Shipping
Free
Total
$128.00
View your order
Day 3
FIELD NOTES
Make it last
How to care
for it.
Cold wash, line dry, and a brush now and then.
Read the care guide
Day 10
FIELD NOTES
How’s it wearing?
We hope your new layer is treating you well. We’d love to hear what you think.
Tell us what you think
04
Browse abandonment
Follow up when someone looks at a product and leaves.
1. Starts whenA product is viewed and nothing is added to cart
2. Wait24 hours
3. Email24 hoursThe product they viewed, plus two or three like it.
4. Stops whenThey add to cart or order
$2.08revenue per recipient, industry average
24 hours
FIELD NOTES
Still interested?
Take another
look.
The Trail Boot, back in every size this week.
View the Trail Boot
05
Win-back
Give lapsed customers a reason to return, then stop.
1. Starts whenNo order for 60 to 90 days
2. EmailRight awayWe miss you.
3. Wait4 days
4. Email4 daysA real reason to come back.
5. Wait4 days
6. Email4 daysThe last email unless they click.
7. Stops whenAny click or order. Everyone else is sunset
$0.82revenue per recipient, industry average
Day 60
FIELD NOTES
It’s been a while
Made for
the long way home.
A few new layers since you were last here.
See what’s new
Day 64
FIELD NOTES
For you
A reason to
come back.
Free shipping on your next order, this week only.
The Everyday OvershirtOlive · Medium · Qty 1
Shop the new season
Day 68
FIELD NOTES
Should we stop
emailing?
Tap below to stay on the list. If we don’t hear from you, this is our last email.
Keep me on the list

Benchmarks: Klaviyo flow benchmarks, October 2026 (USD).

Then send one campaign a week.

Flows catch moments. A weekly campaign keeps the list warm. Send it to people who clicked in the last 60 days, and keep about three useful emails for every promotional one. The prompt drafts your first.

How to run it.

1
Copy the prompt
Paste it into Claude or ChatGPT. Your agent reads your store first and asks only what it cannot find.
2
See your flows built
It confirms your offers in one message, then builds all five flows as drafts in your store’s own look.
3
Review, test, go live
Your agent sends you a test of every email and switches on only the flows you approve.

Set up with Nitrosend

Your agent connects Nitrosend, you add the Nitrosend app from the Shopify App Store, and your customers sync across with the marketing consent they gave you.

Add the Shopify app Free to start: 5,000 emails up front, then 500 free every month. No card needed.

Orders, payments, refunds and abandoned checkouts arrive as events your flows start from
Emails are designed from your store’s own look, with your product photos
Unlimited contacts. You pay for what you send

What your agent reads.

The skill is a plain text file you can read before you run it.

Read the skill file

skills/shopify.mdplain text

One message to confirm the plan and your offers
Five flows, with timings and the job of every email
A test of every email and every link
A go-live checklist: your sending domain, consent and your yes

The numbers to measure against.

The plan on this page comes from the Email Marketing Bible, the open-source email skill we maintain: 908 sources, 49 practitioners and 19 industry playbooks. Read the Email Marketing Bible.

18xthe revenue per recipient of campaigns, from flowsKlaviyo email benchmarks, 2026
30%of email revenue comes from automations, on 2% of sendsOmnisend Ecommerce Marketing Report, 2026
76%of automation orders come from cart and welcome flowsOmnisend Ecommerce Marketing Report, 2026

Most stores he audits are missing three or four of the core flows.
Chase Dimond, Structured Agency
Match the content to what the customer did. A first name alone can hurt.
Kath Pay, Holistic Email Marketing
One email, one job. The button is the obvious end of its argument.
Chris Orzechowski, Orzy Media

From the team behind SmartrMail.

We’ve built Shopify email before. George and Ed co-founded SmartrMail, with Kam as CTO. It grew to 12,000 stores and 6 billion emails on Shopify before Relay Commerce acquired it in 2022.

Customers & Platforms

The Best AI Email Marketing Tool.

5.0

See the whole wall

“It’s really easy to use once you’ve got everything set up. You’re literally just telling Claude what you want, what images you want to make.”

Adam Alamine, Email marketing

John F.

Perfect transition from Klaviyo

I love how Nitrosend lives inside Claude; one prompt builds a full email flow. It saves us hours by cutting out the need to drag blocks around in email builders like Klaviyo. The switch from Klaviyo was way smoother than expected, and now, obviously, we don’t want to switch back.

“Getting all the emails set up through Claude and just not really needing to jump into the UI [...] especially after years of using Mailchimp and [...] Marketo and Salesforce Marketing Cloud, it’s been a boon more than anything.”

Harsh Sanghavi, Growth

Verified UserComputer Games

10x Better Campaigns with Straightforward Integration and a Breeze-to-Use Email Builder

The campaigns I’ve built with this are easily 10x better than what I would have created on my own, even using AI. It just seems to know what to do and then actually does it.

“You guys have totally nailed it. It’s exactly what I want, and it’s obviously exactly what the future needs.”

Leigh Roy, Founder coach

“What in the world? This is crazy.”

GathermoreJen Hattauer, Founder

“The way you set up the onboarding was awesome. The level of detail.”

Greywolf AgencyMark Smith, Founder

“I’m 68 years old. And this kind of assistance is not something I ever dreamed of.”

Garrick Davis World BluesGarrick Davis, Blues musician, World Blues Letters

“I have all these agents that are built that are running this stuff, and you guys are great because you’re in that first wave [...] with companies built to be run by agents, not humans.”

Tyler Alfred, Owner

Verified UserInformation Technology and Services

Speeds Up Email Creation with AI Ease

I really like Nitrosend for its speed; going from zero to setting up emails is crazy quick.

“I don’t need to be in Nitrosend. I can just have a conversation through Claude.”

My Speaking ScoreJohn Healy, Founder

“I just want to tell Claude do it and go, baby. Let me review it at the end.”

Global Flourishing StudyMatthew Wilson, Developer

“It’s really easy to use once you’ve got everything set up. You’re literally just telling Claude what you want, what images you want to make.”

Adam Alamine, Email marketing

John F.

Perfect transition from Klaviyo

Harsh Sanghavi, Growth

Verified UserComputer Games

10x Better Campaigns with Straightforward Integration and a Breeze-to-Use Email Builder

The campaigns I’ve built with this are easily 10x better than what I would have created on my own, even using AI. It just seems to know what to do and then actually does it.

“You guys have totally nailed it. It’s exactly what I want, and it’s obviously exactly what the future needs.”

Leigh Roy, Founder coach

“What in the world? This is crazy.”

GathermoreJen Hattauer, Founder

“The way you set up the onboarding was awesome. The level of detail.”

Greywolf AgencyMark Smith, Founder

“I’m 68 years old. And this kind of assistance is not something I ever dreamed of.”

Garrick Davis World BluesGarrick Davis, Blues musician, World Blues Letters

“I have all these agents that are built that are running this stuff, and you guys are great because you’re in that first wave [...] with companies built to be run by agents, not humans.”

Tyler Alfred, Owner

Verified UserInformation Technology and Services

Speeds Up Email Creation with AI Ease

I really like Nitrosend for its speed; going from zero to setting up emails is crazy quick.

“I don’t need to be in Nitrosend. I can just have a conversation through Claude.”

My Speaking ScoreJohn Healy, Founder

“I just want to tell Claude do it and go, baby. Let me review it at the end.”

Global Flourishing StudyMatthew Wilson, Developer

Go deeper.

Real store emails

Guides

Switching

More setup guides

Questions people ask.

What email flows should a Shopify store set up first?

Abandoned cart, welcome, post-purchase, browse abandonment and win-back, in that order. Cart and welcome come first because they earn the most per recipient and drive most automation orders. Once those are live, send one campaign a week.

Can Claude or ChatGPT set up my Shopify email marketing?

Yes. Paste the prompt on this page into Claude or ChatGPT. It reads a short skill file, connects Nitrosend and your store, builds the five flows as drafts and sends you a test of each. You approve what goes live.

Do I have to switch from Klaviyo?

Not all at once. Your agent builds the five flows in Nitrosend as drafts, so nothing changes for your customers until you switch one on. Move a flow at a time: turn off the matching one in Klaviyo just before its Nitrosend flow goes live, so nobody gets two. Your customers come across from Shopify with the marketing consent they gave you.

Will my agent send anything without asking me?

The prompt tells it to build drafts, send tests only to you, and ask before anything goes live, before DNS changes and before importing contacts. For a hard stop on top of that, turn on Safe Mode in Nitrosend and every send waits for your approval.

How do my Shopify customers get into Nitrosend?

Add the Nitrosend app from the Shopify App Store and run a customer sync. Customers who opted in to marketing arrive subscribed. Everyone else arrives unsubscribed, so nobody gets marketing email they did not ask for.

What does it cost?

Free to start: 5,000 emails up front, then 500 free every month. No card needed. Contacts are unlimited on every plan, so a big customer list costs nothing to store. Starter is $20 a month for 20,000 emails.

Five flows. One prompt.

Create your account, add the Shopify app, and paste the prompt into the agent you already use.

Start free

Free to start: 5,000 emails up front, then 500 free every month. No card needed.

Set up your Shopify store’s email in one prompt.

Abandoned cart

Still thinkingit over?

A few thingspeople ask.

10% off, on us.

Welcome

Good to haveyou here.

Why we makethings slowly.

The ones thatget worn out.

Post-purchase

Thanks foryour order.

How to carefor it.

How’s it wearing?

Browse abandonment

Take anotherlook.

Win-back

Made forthe long way home.

A reason tocome back.

Should we stopemailing?

Then send one campaign a week.

How to run it.

Copy the prompt

See your flows built

Review, test, go live

Set up with Nitrosend

What your agent reads.

From the team behind SmartrMail.

Customers & Platforms

The Best AI Email Marketing Tool.

Go deeper.

Real store emails

Guides

Switching

More setup guides

Questions people ask.

Five flows. One prompt.

Still thinking
it over?

A few things
people ask.

Good to have
you here.

Why we make
things slowly.

The ones that
get worn out.

Thanks for
your order.

How to care
for it.

Take another
look.

Made for
the long way home.

A reason to
come back.

Should we stop
emailing?