
Girls Gone Strong
Subject line
Women’s Coaching Cert — Your 30-Day Free Trial Ends Tonight
What it is doing
This email uses a single-column layout with a clear hierarchy of information. The primary call to action is repeated multiple times with consistent styling, and the use of bullet points breaks up text effectively. The P.S. section is used to reiterate key benefits and overcome potential objections.
Worth stealing
The email effectively uses urgency by highlighting the trial expiration and the next enrollment date, while also addressing potential hesitations with a 'self-paced' and 'enroll now, study later' message.
Attributes
In the library