Mad Paws
Subject line
Your Mad Paws Booking Enquiry with Kristie has been sent 👌 (Ref: [REF]) ...1 more thing to do!
What it is doing
This email confirms a booking request and immediately prompts the user to contact more sitters due to high demand, acting as a soft upsell or risk mitigation. It uses a numbered list for 'Next steps' to guide the user through the booking process, combining instructional content with calls to action. The design is text-heavy with minimal imagery, relying on clear headings and bullet points for readability.
Worth stealing
The email immediately addresses potential issues with sitter availability and proactively encourages the user to contact more sitters, blending a transactional confirmation with an activation prompt.
Attributes
In the library