
Naked Wines Australia
Subject line
Glad to see you, [NAME]
What it is doing
This email uses a single-column layout with a clear hierarchy, featuring a prominent discount offer. The design incorporates a mix of text and a hero image, with a strong call to action button. The use of a personal tone from a named staff member adds a human touch.
Worth stealing
The email uses a personal sign-off from a named 'Chief' to create a more intimate and trustworthy feel.
Attributes
re engagementfood beveragecorporatesingle columnwinbackwarmmediumAU
In the library