Nespresso
Subject line
[NAME] - Don’t miss out, it’s time for coffee
What it is doing
This abandoned cart email uses a clean, single-column layout with a clear call to action. The product selection is presented as a simple list, making it easy for the user to review. The email effectively uses a hero-like section at the top to reinforce the brand and purpose.
Worth stealing
The email includes a 'WHAT ELSE CAN WE DO FOR YOU?' section with quick links to delivery, boutiques, recycling, and the mobile app, adding value beyond just the abandoned cart.
Attributes
abandoned cartfood beverageminimalsingle columnactivationwarmmediumAU
In the library