NRMA Parks and Resorts
Subject line
Save up to 40%* now on
What it is doing
This email uses a repeating block structure for each holiday park, featuring a park name, region, short description, and a 'Book now' CTA. The layout is a single column of these blocks, making it easy to scan. The design effectively highlights the discount offer at the top and then provides multiple options for booking.
Worth stealing
The email uses repetition of the main offer at the top to ensure it's clearly communicated before presenting the various holiday park options.
Attributes
promotionaltravelutilitariansingle columnretentionurgentlongAU
In the library