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SBS On Demand re engagement email: Wondering what to stream next? Here's 4 trending series

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SBS On Demand re engagement email, full length

SBS On Demand

re engagement · December 2020

Subject line

Wondering what to stream next? Here's 4 trending series

What it is doing

This re-engagement email uses a simple, single-column layout with a clear hero image and a product grid of trending series. The 'Stay or go?' section is a good example of how to handle re-engagement with a clear call to action for unsubscribing, while also encouraging retention by doing nothing.

Worth stealing

The email effectively combines re-engagement messaging with promotional content for trending series, offering a clear 'stay or go' choice.

Attributes

re engagementmedia publishingminimalsingle columnretentionneutralmediumAU
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