
Ticketmaster
Subject line
Niall Horan, Davis Cup, Jack Whitehall, plus many more!
What it is doing
This email uses a simple, stacked layout with clear event blocks, each featuring an artist/event name and a 'Find Tickets' CTA. The design effectively categorizes events into 'New on sale', 'Ticketmaster recommends', 'Coming up soon', and 'Last chance' to guide user attention. A feedback mechanism at the bottom asks 'Did we recommend the right events?' with two clickable options, which is a good way to gather preference data.
Worth stealing
The email includes a direct feedback mechanism asking 'Did we recommend the right events?' with two clickable options to improve future recommendations.
Attributes
In the library