nitrosend vs ActiveCampaign
ActiveCampaign charges for contacts you can't even email. Here's how we compare on the things that matter.
| nitrosend | ActiveCampaign | |
|---|---|---|
| Approach | ✦ AI-native | Dashboard-first, legacy automation |
| Primary interface | ✦ MCP + API | Web dashboard |
| Contact pricing | ✦ Unlimited, always | All contacts (including unsubscribed + bounced since Nov 2025) |
| Pricing model | ✦ Pay per send | Per-contact (all contacts, even those you can't email) |
| AI capabilities | ✦ Full-stack AI agent
Writes, designs, segments, sends, learns | Basic AI content generation, predictive sending |
| MCP support | ✦ Native
Claude, ChatGPT, Cursor, Codex, Gemini | None |
| BYO infrastructure | ✦ Yes
Sending + AI keys | No |
| Setup time | ✦ 5 minutes | Hours to days |
| Free plan contacts | ✦ Unlimited | No free plan (14-day trial only) |
| Starting price (paid) | ✦ $20/mo
25K emails, unlimited contacts | $15/mo 1K contacts only, scales steeply |
| At 50K contacts | ✦ $100/mo
Pro plan, 150K emails | ~$1,169/mo Charges for all contacts including unsubscribed |
| At 1M contacts (enterprise) | ✦ ~$500-800/mo
Custom plan, 1M emails | $6,000-15,000+/mo Custom enterprise, all contacts billed |
The differences that matter.
Stop paying for dead contacts
Since November 2025, ActiveCampaign charges for ALL contacts -- including unsubscribed and bounced. You're paying for people you can't even email. nitrosend charges for sends only. Contacts are always unlimited and free.
AI does the work
ActiveCampaign has basic AI content tools. nitrosend's AI agent writes your campaigns, designs your emails, builds your segments, and optimizes your sends. You review. It executes.
MCP-native
Work from Claude, ChatGPT, Cursor, Codex, or Gemini. Your AI agent talks directly to nitrosend via MCP. No browser needed. ActiveCampaign has no MCP support and no plans to add it.
Bring your own infra
ActiveCampaign locks you into their infrastructure with no BYO option. nitrosend's BYO plan lets you use your own sending (SES, Mailgun) and AI keys for maximum control and lower cost.
Ready to switch from ActiveCampaign?
Import your contacts, connect your domain, and start sending in minutes. We'll help you migrate.