Ancestry
Subject line
Looking for an early gift? Save up to $75 on DNA.
What it is doing
This email uses a clear two-column layout for product display, with a strong visual hierarchy established by large price comparisons and prominent CTAs. The design effectively uses a countdown timer feel with 'ENDS TOMORROW' to create urgency. The footer is minimal and standard, providing necessary legal and account management links.
Worth stealing
The email effectively creates urgency with a prominent 'DNA SALE ENDS TOMORROW' banner and a clear offer expiration date.
Attributes
promotionalothercorporatetwo columnretentionurgentshortAU
In the library