Change.org
Subject line
Te extrañamos, [NAME]
What it is doing
This re-engagement email uses a simple, single-column layout to present multiple petition recommendations. Each petition block features a short description followed by two clear CTAs: 'Firmar con solo un click' (Sign with one click) and 'Ver la petición' (View the petition). The design effectively uses repetition for clarity and scannability.
Worth stealing
The email effectively uses a 'we miss you' approach combined with personalized petition recommendations based on past activity to drive re-engagement.
Attributes
re engagementnonprofitutilitariansingle columnretentionurgentlongUS