Chessly
Subject line
Chessly 2.0: What happens to your courses?
What it is doing
This email uses a numbered list to break down important information about a platform update and subscription model change. It includes a video embed (implied by 'Click the video above') and a clear call to action to watch the video, with a fallback for those who prefer reading. The design balances text with a visual element and uses a personal tone from the founder.
Worth stealing
The email effectively communicates significant platform changes and a new subscription model while reassuring existing customers about their purchased content and offering a loyalty discount.
Attributes
account noticeeducationcorporatesingle columnretentioninstructionalmediumUS
In the library