Earnest
Subject line
[NAME], calculate your student loan savings
What it is doing
This email uses a single-column layout with a clear hierarchy, starting with a prominent headline and a single call to action. The design incorporates a large, illustrative graphic that visually represents the concept of 'doing the math' or calculating savings, which is a strong visual anchor for the message. The legal disclaimers are extensive but well-separated from the main marketing content.
Worth stealing
The email effectively uses a large, custom illustration to convey its core message of financial calculation and savings, making the abstract concept more approachable.
Attributes
promotionalfinancecorporatesingle columnretentioninstructionalmediumUS
In the library