G2 referral email: Your invitation & $10

G2

referral · September 2022

Subject line

Your invitation & $10

What it is doing

This email uses a single-column layout with a clear hero section featuring a large headline and a prominent CTA. The design is simple and uses a consistent brand color for the button. A notable element is the use of a very small, almost invisible, preheader text to encourage opening.

Worth stealing

The email effectively uses a small, almost hidden preheader text 'Does anything in here look familiar?' to pique curiosity and encourage opening.

Attributes

In the library