Hims
Subject line
Your goals. Your plan. Your journey.
What it is doing
This email uses a single-column layout with a strong focus on a personal message from a doctor to introduce a new weight loss program. It features a clear hero section with a large image of the doctor and a prominent call to action. The design is clean and uses a balanced mix of text and imagery to convey information.
Worth stealing
The email uses a direct address from a named doctor to build trust and explain the new weight loss program, making it feel more personal and authoritative.
Attributes
promotionalhealthcarecorporatesingle columnacquisitioninstructionalmediumUS
In the library