
Jetstar
Subject line
How was your flight?
What it is doing
This email uses a single-column layout with a clear call to action presented as a numerical scale. The design is minimal, focusing on the survey prompt and a direct link. It effectively uses a large, clickable number scale to initiate the survey, which is a good pattern for increasing engagement.
Worth stealing
The email uses a unique survey initiation method by presenting a clickable numerical scale (0-10) directly within the email body.
Attributes
In the library