PocketSmith
Subject line
Welcome to PocketSmith - let's get started, your way
What it is doing
This welcome email uses a clear, single-column layout with a strong primary call to action. It offers multiple onboarding paths, which is a good pattern for complex products, and uses a simple text input for a 'how did you hear about us' question, which is unusual but effective for gathering qualitative data.
Worth stealing
The email offers five distinct onboarding paths, allowing users to choose how they want to start using the product, which is a good way to cater to different user needs.
Attributes
welcomefintechutilitariansingle columnonboardinginstructionalshortNZ
In the library