REI
Subject line
These offers end today!
What it is doing
This email uses a clean, modular layout with a strong emphasis on urgency. The hero section clearly states the 'last day' and uses a prominent CTA. The email effectively uses a two-column layout for benefits and account links in the footer, maintaining readability.
Worth stealing
The email effectively uses a 'last day' urgency message at the top and in the subject line, reinforced by a clear call to action.
Attributes
discount offerretail fashioncorporatesingle columnretentionurgentlongUS
In the library