
Sky Zone Trampoline Park
Subject line
Sky Zone Alexandria is permanently closed.
What it is doing
This email announces a permanent closure while simultaneously promoting a sister brand. It uses a clear, single-column layout with a prominent call to action for the new offer. The design effectively transitions from sad news to a positive alternative.
Worth stealing
The email cleverly pivots from announcing a closure to offering a free game at a related entertainment venue, maintaining customer engagement within the parent company's ecosystem.
Attributes
In the library