
Uber for Business
Subject line
Don’t forget to join your company’s Uber account
What it is doing
This email uses a single-column layout with a clear hierarchy, guiding the user to activate their account. The design incorporates a strong brand identity with a prominent logo and consistent use of the brand's primary color for the CTA. It effectively uses short paragraphs and bullet points to explain benefits and features.
Worth stealing
The email clearly explains the benefits of linking a corporate account, focusing on expense management and trip separation, which are key concerns for business users.
Attributes
In the library