
Uber
Subject line
Are you ready?
What it is doing
This email uses a simple, single-column layout with a clear hero section for the discount offer. It effectively combines a promotional offer with a safety message, using distinct sections and a strong call to action. The legal fine print is placed at the bottom, as expected.
Worth stealing
The email effectively combines a discount offer with a public health message about sanitised rides and backseat policy, addressing current concerns.
Attributes
In the library