
UniSuper
Subject line
It's not too late to know that good things happen before tax
What it is doing
This email uses a single-column layout with a clear hierarchy, employing a hero-like section for the main message and distinct blocks for calls to action. The design relies on a strong brand colour for buttons and links, contrasting with a largely white background. It effectively uses a 'view in browser' link at the top and a comprehensive legal footer.
Worth stealing
The email effectively promotes additional superannuation contributions by highlighting tax benefits and offering free consultation services.
Attributes
In the library