Zombies, Run!
Subject line
Prepare for Season 10 and our Spring Virtual Race
What it is doing
This email uses a single-column layout with distinct sections for different product announcements, each featuring a bold heading and descriptive text. It effectively uses a consistent brand colour palette and includes multiple calls to action for different offerings, relying on text links and a single button. The content is very text-heavy, with no images.
Worth stealing
The email announces multiple new seasons and virtual races for a running game, using a narrative-driven approach to describe each new offering.
Attributes
promotionalgamingutilitariansingle columnretentioninstructionallongUK
In the library