
Blinkist
Subject line
💸 50% off Blinkist Premium is waiting for you
What it is doing
This email uses a two-column layout to compare two product tiers, with the premium option highlighted as 'Best value!'. The design relies on a clear visual hierarchy and a single, prominent CTA button. The use of a small plant emoji adds a touch of playfulness to the otherwise utilitarian design.
Worth stealing
The email effectively uses a two-column comparison to upsell users to a premium subscription, clearly outlining the benefits of each tier.
Attributes
In the library