Catch
Subject line
Still got your 👀 on this, [NAME]?
What it is doing
This abandoned cart email uses a single product focus with a clear 'Don't Pay' price comparison to highlight savings. The layout is a clean single column, effectively using a hero image for the product and a grid of category links for further browsing. The email also promotes the brand's loyalty program and app.
Worth stealing
The email effectively uses a 'Don't Pay' price comparison to create a sense of value and urgency for the abandoned product.
Attributes
abandoned cartecommerceutilitariansingle columnretentionurgentmediumAU
In the library