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Earnest price drop email: 🔵 Lower Rate Alert

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Earnest price drop email, full length

Earnest

price drop · August 2021

Subject line

🔵 Lower Rate Alert

What it is doing

This email uses a simple, single-column layout with a clear hero section highlighting the low rates. The primary call to action is repeated twice, and the design incorporates a prominent blue circle icon in the subject line and body to draw attention to the rate alert. Legal disclaimers are extensive but well-formatted at the bottom.

Worth stealing

The email effectively uses a blue circle emoji in the subject line and body to visually reinforce the 'alert' nature of the message.

Attributes

price dropfinancecorporatesingle columnretentionurgentlongUS
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