Groupon
Subject line
Your Deal is expiring soon: Surry Hills Laser & Cosmetic
What it is doing
This email uses a clear, single-column layout with a strong visual hierarchy to highlight the expiring deal. The use of a prominent red banner for the expiration date creates urgency, and the 'Gift the experience!' section offers an alternative call to action. The email effectively combines transactional information with a secondary promotional message for the app.
Worth stealing
The email effectively uses a red banner and bold text to create urgency around the expiring deal, while also offering a clear alternative action to gift the voucher.
Attributes
expiration noticemarketplaceutilitariansingle columnretentionurgentmediumAU
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