Halcyon Nights
Subject line
NEW! Say Hej to Blomma! 😊🌼🌸
What it is doing
This email uses a strong hero image to introduce a new product line, followed by a modular grid of product categories. The design effectively uses a consistent colour palette derived from the product imagery. The email includes a subtle preheader sale announcement and a clear call to action for both the new collection and the sale section.
Worth stealing
The email effectively integrates a new product launch with a promotional sale offer, using distinct CTAs for each.
Attributes
product launchretail fashionplayfulsingle columnacquisitionplayfulmediumAU
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