Hims
Subject line
Lose weight and keep it off*
What it is doing
This email uses a clean, single-column layout with a prominent hero image and clear CTAs. The design effectively uses a large, bold headline to immediately convey the main benefit, followed by supporting details and disclaimers. The use of a simple color palette and ample white space keeps the focus on the product and its benefits.
Worth stealing
The email prominently features a specific prescription medication, Wegovy, and clearly outlines its benefits and clinical trial results.
Attributes
promotionalhealth fitnessminimalsingle columnacquisitioninstructionalmediumUS
In the library