
ING Australia
Subject line
[NAME], time's ticking to get $50 a pop
What it is doing
This email uses a clear, single-column layout to explain a referral offer. It effectively breaks down complex steps into an easy-to-follow numbered list, and uses bolding to highlight key information like the promo code and deadlines. The extensive legal and offer terms are placed at the bottom, ensuring the main message remains uncluttered.
Worth stealing
The email includes a unique referral code and detailed, numbered instructions for both the referrer and the referee to qualify for the reward.
Attributes
In the library