Kobo
Subject line
Congrats on finishing Recipes for an Unexpected Afterlife
What it is doing
This email uses a simple, clean layout to encourage user interaction after finishing a book. It features a clear call to action for rating the book, followed by a product recommendation grid with match percentages. The design is minimal, focusing on content and a single product category promotion.
Worth stealing
The email effectively leverages past reading behaviour to offer highly relevant book recommendations with a 'match percentage' to encourage further engagement.
Attributes
re engagementmedia publishingminimalsingle columnretentioninstructionalshortEU
In the library