Lumia Health
Subject line
Lumia 2 Pre-Orders Open April 28th 🎉
What it is doing
This email uses a single hero image with text overlay to announce a product pre-order and a discount. The call to action is embedded within the image, which could make it less accessible or trackable than a standard HTML button. The design is very minimal, relying almost entirely on the hero image for visual impact.
Worth stealing
The entire email content, apart from the preheader and footer, is a single hero image with an embedded call to action.
Attributes
product launchhealth fitnessminimalsingle columnacquisitionurgentshortUS
In the library