Lumia Health
Subject line
A Note From Our Founder on Tomorrow's Launch
What it is doing
This email uses a single-column layout with a strong focus on text, featuring a personal message from the founder. The design incorporates a clear call to action button and a secondary CTA for SMS sign-up, both styled as prominent buttons. The use of a preheader to reinforce urgency is a notable detail.
Worth stealing
The email effectively creates urgency by framing the product launch as a limited-time opportunity to secure a significant discount.
Attributes
product launchhealth fitnessminimalsingle columnacquisitionurgentshortUS
In the library