PuntersPolitics
Subject line
The Punter Times: Your Weekly News
What it is doing
This email uses a plain text, editorial style to deliver news content. It breaks down each news story into 'The Scam', 'The Damage', and 'The Outcome' (or 'The Cover-Up') sections, making complex information digestible. The call to action is integrated into the content, encouraging sharing and Patreon support rather than product sales.
Worth stealing
The email uses a consistent 'SCAM', 'DAMAGE', 'OUTCOME' (or 'COVER-UP') structure for each news item, which is an effective way to present investigative journalism in a digestible format.
Attributes
newslettermedia publishingplain textsingle columnretentionurgentlongAU
In the library