
Roadshow
Subject line
We hate goodbyes 💔
What it is doing
This re-engagement email uses a single-column layout with a clear, emotional headline and a prominent call to action. The design incorporates a large, relevant illustration to convey the 'goodbye' theme, making the message immediately understandable. The primary CTA is a large, red button, contrasting with the otherwise muted design.
Worth stealing
The email effectively uses a large, central illustration of a broken heart to visually communicate the 'we hate goodbyes' theme, reinforcing the re-engagement message.
Attributes
In the library