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Run The Jewels product launch email: Stay G O L D 👉 🤛 RTJ Pistol Fist Earrings Collab

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Run The Jewels product launch email, full length

Run The Jewels

product launch · February 2024

Subject line

Stay G O L D 👉 🤛 RTJ Pistol Fist Earrings Collab

What it is doing

This email uses a single-column layout with a strong editorial feel, featuring an interview format to introduce a new product collaboration. The design integrates product photography with text-heavy interview content, using a clear hierarchy for questions and answers. A notable feature is the use of a custom font for headings and a consistent brand color palette.

Worth stealing

The email effectively uses an interview format with the product designer to tell a compelling story behind the new product, adding depth beyond a simple product announcement.

Attributes

product launchecommerceeditorialsingle columnretentionwarmlongUS
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