
The House Collective
Subject line
It's been too long...
What it is doing
This email uses a strong, editorial-style layout with large, impactful imagery and minimal text blocks. Each section features a distinct hero image followed by a short descriptive paragraph and a clear call to action, creating a visually driven narrative. The design effectively balances imagery and text to convey a sense of luxury and experience.
Worth stealing
The email uses a 'Houses, not hotels' tagline to emphasize a unique, personalized experience, reinforced by the editorial design and focus on local exploration.
Attributes
In the library