
DiDi Australia
Subject line
Get $10 off and earn Velocity Points on every ride
What it is doing
This email uses a clear, single-column layout to promote a loyalty program integration. The design relies on strong typography and a prominent call to action, with legal disclaimers handled in a smaller font at the bottom. The use of a deadline creates urgency.
Worth stealing
The email effectively uses a time-limited offer and a clear call to action to drive account linking for a loyalty program.
Attributes
In the library