edX
Subject line
Welcome to edX, [NAME] You’ve registered. Now, go after your goals with 30% off.
What it is doing
This welcome email combines an email verification step with a promotional offer. It uses a clear two-column layout for the main offer details and a single column for benefits, making it easy to scan. The design effectively uses a strong brand colour for CTAs and headings to guide the eye.
Worth stealing
The email cleverly combines an essential account activation step with an immediate discount offer to encourage engagement and first purchase.
Attributes
welcomeeducationcorporatetwo columnonboardinginstructionalmediumUS
In the library