
Hipcamp
Subject line
Prime stargazing this weekend 💫
What it is doing
This email uses a single hero image with a strong headline to immediately convey its seasonal stargazing theme. The layout is simple, with a clear call to action and minimal text, making it easy to digest. The footer includes a land acknowledgement and global team details, adding a touch of brand personality and social responsibility.
Worth stealing
The email effectively uses a seasonal celestial event (Super New Moon) as a hook for a travel promotion, combining a strong visual with a clear call to action.
Attributes
In the library