
Lete Active
Subject line
Enjoy 15% OFF Your 1st Order!
What it is doing
This welcome email uses a clean, image-heavy layout with a strong brand message about sustainability. The repeated discount code and CTAs are effective for conversion, while the founder's message adds a personal touch. The design effectively balances promotional content with brand storytelling.
Worth stealing
The email prominently features a sustainability message, stating that a portion of each sale goes towards rainforest re-planting, which is a strong value proposition.
Attributes
In the library