
AppSumo
Subject line
The wait is over
What it is doing
This email uses a strong, playful brand voice to announce a limited-time sale event. It features clear calls to action for the main sale and specific product categories, plus a prominent freebie offer. The structure balances promotional copy with distinct sections for different types of deals.
Worth stealing
The email effectively uses a 'Sumo Day' brand event to bundle various promotions, including flash sales, category-specific deals, a freebie, and a giveaway, all with clear time limits.
Attributes
In the library