Arcade Fire
Subject line
New Album Just Announced
What it is doing
This email announces a new album and single with a clear hierarchy of information. It uses a large hero image (implied by the text 'Please download pictures, show content') to promote the album, followed by distinct calls to action for listening to the single, watching its video, and pre-ordering the album. The layout is likely single-column, focusing on driving engagement with the new music.
Worth stealing
The email effectively promotes both a new single and an upcoming album, providing multiple clear calls to action for different types of engagement.
Attributes
product launchmedia publishingbold graphicsingle columnacquisitioncelebratoryshortUK
In the library