
Brooks Running
Subject line
Find your float state in the Glycerin 20
What it is doing
This email uses a modular layout to showcase different variations of a single product, with clear calls to action for each. The design effectively uses product photography and customer testimonials to build interest. The 'Shop now. Wear now. Pay later with Afterpay' section is a good example of integrating payment options into the promotional content.
Worth stealing
The email effectively uses customer testimonials to add social proof and highlight product benefits from a user perspective.
Attributes
In the library