Drift
Subject line
How do you say goodbye to a decade?
What it is doing
This email uses a conversational, editorial tone to recap the past decade and promote various blog posts, podcasts, and a new newsletter. It's text-heavy with minimal visual elements, relying on emojis and bolding for emphasis. The structure is a series of short, engaging introductions to different content pieces.
Worth stealing
The email effectively uses a conversational, blog-like structure to present multiple content pieces, making it feel more like a curated reading list than a typical promotional email.
Attributes
newslettersaaseditorialsingle columnretentioninstructionallongUS
In the library