Earthing Oz
Subject line
Was something missing?
What it is doing
This abandoned cart email uses a single product reminder with a price, followed by a strong brand values statement. The layout is a simple single column, with a clear CTA to continue browsing. The email uses a warm, encouraging tone rather than urgency or discount.
Worth stealing
The email includes a significant section on brand values and product quality, which is unusual for an abandoned cart email and aims to build trust rather than just push a sale.
Attributes
abandoned carthealth fitnessminimalsingle columnretentionwarmmediumAU
In the library